In this article, we’ll show you why establishing a website presence in the outfitting industry is one of the smartest moves you can make as an outfitter and company owner.
Web design has come a long way since 1991, when the first ever website was published. Exclusively text-based, this site marked the beginning of what would become a digital revolution.
Designing the ideal outfitting website is similar to constructing the perfect trap. You’re trying to figure out where your prospect will be looking and what path they’ll follow. Your trap should be attractive, and help guide them, but not so overpowering that it scares away new visitors.